Posted by: JoanEisenstodt in Ethics on
Apr 17, 2008
the hotel sales person who was asked what incentives the hotel offered to the customer (third party - already commissionable at 10%) for booking?
Or the one about the sales person at a trade show who, when told that the planner did no meetings in that area but did vacation there, offered a weekend's stay for the planner and her spouse?
Or the one about the ...
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I've been a participant and a trainer at a number of meetings at this hotel. Each quarter they send out a superb 'marketing' email - not the usual update on what's new and fabulous tho' you can get it there. And I don't think I've received any cold calls from them - THANK goodness! - and yet, they are in my mind often since I've used some of the "tools" they've sent.
Recipes! Always recipes that their chef develops and they send to customers and prospects. Brilliant! They are easily used and sent on (see below tho' w/o the photo) and are yummy and fun AND by asking for feedback after you've made it, you're building a relationship with the property and esp. w/ the chef. BRAVO! to Saddlebrook Resort for getting it.
What are some other brilliant marketing ideas you've seen .. or recipes you've received from properties that are easily adapted for home use?
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(This is a long post - take time to read it when you want to have your mind and heart engaged.)
This post is a result of years of being active in the civil rights and human rights movements. If you attended the PCMA Education Foundation Awards Dinner, you would have heard me quote from Dr. Martin Luther King, Jr. and heard me say that we need a more inclusive industry. It has been my 'battlecry'
Posted by: JoanEisenstodt in Food Catering on
Apr 07, 2008
I know.. don't I have better things to do? Naw .. not tonite. Ok.. here's what happened: Was at DCA today and wanted an iced espresso and a bagel. Starbuck's is closed for remodeling so I went to .. another place. It was hard to tell if the bagel was real - you know, even CLOSE to a New York bagel - by looking through the glass. I didn't bother asking. It's like asking a restaurant if they
in General Discussion Topics by JoanEisenstodt, 08-01-09 17:57
